Primestone appoints Hekking to COO role

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US: Primestone Partners LLC, a New York-based, consulting and corporate housing management firm, has appointed Mike Hekking as COO of the Primestone Housing Solutions division.

In this new role, Hekking will be responsible for leading Primestone Housing Solutions’ global operations. Primestone Housing Solutions has a portfolio of properties in more than 36 markets in the US and internationally. A seasoned industry executive with more than 25 years of experience in the global mobility, relocation and corporate housing industries, Hekking joins Primestone from SIRVA Worldwide Relocation & Moving, where he was SVP.

At SIRVA, he was responsible for the company’s corporate housing and real estate division that provided temporary housing solutions to thousands of relocating employees and business travellers throughout the US and Canada. Over the course of his career, Hekking also held senior positions at Avis, Citibank and Cartus.

“2021 has been a year of significant growth for Primestone. We’ve onboarded a number of blue-chip clients, expanded our locations both domestically and internationally, been named as an exclusive corporate housing provider at several major properties and grown our staff in New York and in major markets,” said Bruce Witherell, CEO of Primestone Partners, the parent of Primestone Housing Solutions. “To keep pace with the growth, we are now adding Mike to our leadership team. Throughout his career, Mike has built organisations known for their world-class operational excellence and intense customer loyalty. As COO, Mike will be critical to Primestone’s ongoing growth and success.”

Kenneth Flornes, chief development officer at Primestone Housing Solutions, added: “Having worked with Mike over the years I know the impact that he can make on an organization. His arrival at Primestone will allow me to focus exclusively on growth, client development and marketing, knowing that our clients and their guests are experiencing white-glove treatment.”

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