Australia: Booking.com has released a new campaign focusing on its choice of holiday rentals and apartments.
The campaign aims to make Australian travellers aware of the range of properties available on the OTA’s website, including serviced apartments and holiday homes. It consists of a short online film that will roll out across all of Booking.com’s online channels, and will be further supported by TV and digital distribution “with an engagement strategy underpinning the entire campaign”.
The clip can be viewed here.</p
