Website-centred rebrand for Meriton

George Sell By George Sell
26 June 2017 | Updated 26 June 2017

Australia: Meriton Serviced Apartments has changed its name to Meriton Suites, in an effort to “expand and adapt to the changing needs of its customers”.

Integral to the rebrand, according to the company, is a new Meriton Suites website that aims to streamline the booking experience for guests.

Meriton Suites group general manager Matthew Thomas said: "By streamlining direct bookings with an enhanced user-experience and easy accessibility, our guests are able to undergo a seamless and unparalleled experience from start to finish." said

"The reimagined brand, Meriton Suites, ascertains a modern reflection that is globally synonymous with premium apartment-styled hotel accommodation. It has come into fruition as a result of our insistence in maintaining the utmost in exceptional services to ensure an incomparable experience for all travellers," he added.

The brand's Australian-based contact centre in Sydney has also undergone renovations to ensure "a more integrated and cohesive booking experience, focused on local staff that are internally familiar with each hotel location".

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