Brera selects IDeaS to optimise cluster revenue management approach

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Germany: Serviced apartment provider Brera will implement IDeaS G3 RMS in six of its locations.

IDeaS said Brera Serviced Apartments was looking for a RMS “that could maximise both shorter, week-long stays and longer, multiple-month bookings”.

Michael Kowalzik, managing director, Brera Serviced Apartments, said: “As we grew our portfolio of extended-stay properties, we knew we would need an advanced, automated solution to enable us to maintain our centralised approach to revenue management without sacrificing efficiency or profitability. IDeaS G3 RMS will enhance our cluster revenue management approach and help us ensure each and every booking—whether it’s a one week to three month stay—is fully optimised.”

Cheryl Hawksworth, managing director, EMEA, IDeaS, said: “IDeaS is excited about partnering with Brera Serviced Apartments to deliver automated revenue management to ensure profit optimisation across their portfolio. As travel demand increases and customers of Brera look for both short and extended-stay opportunities, Brera will be well-positioned to enjoy the automated benefits of IDeaS G3 RMS. We look forward to working with them closely as they continue to grow their business.”

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