London boutique hotel to add serviced apartments

George Sell George Sell Uploaded 26 January 2021

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UK: 11 Cadogan Gardens, a boutique hotel in London;s Chelsea, will open six apartment suites in spring 2021.

The Apartments by 11 Cadogan Gardens will be the first apartment suites by Iconic Luxury Hotels UK, the brand behind Cliveden House, Chewton Glen, The Lygon Arms and new opening, The Mayfair Townhouse which launched December 2020.

The apartments will "combine the luxury of fully serviced apartments with the discretion, comfort and security of a private residence". The newly renovated six-storey historic townhouse will offer a different style of accommodation from the hotel's existing 56 rooms and suites.

The units all feature fully fitted Bosch kitchens and "opulent living areas". Set behind a red brick Victorian façade, The Apartments by 11 Cadogan Gardens consists of six floors, each home to a one-, two- or three-bedroom residence.

Ian Richardson, general manager of 11 Cadogan Gardens, said: "It is fantastic to be able to add this element to 11 Cadogan Gardens' offering, both for existing guests and for those who would normally choose a self-catering option over a hotel — now they can enjoy the best of both worlds. In addition to the ability to stay in a luxurious and contemporary home from home, the apartments are ideally located to explore the hustle and bustle of Chelsea and its surroundings whilst positioned discreetly in a quiet corner with wonderful views over Cadogan Gardens. Guests can opt for complete privacy or can take advantage of our full hotel services at 11 Cadogan Gardens including housekeeping, room service, the gym, lounges, and concierge, as well as Hans' Bar and Grill. The apartments are perfectly placed for work or play and will offer guests the chance to experience London like a local."

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