ESA opens first franchise new-build property

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US: Extended Stay America has opened its latest property, in Colonial Heights, Virginia.

The four-storey 92-room property features rooms with fully equipped, in-room kitchens with full-size refrigerators, microwave ovens, and cooktops as well as platform beds with storage space beneath, recliners, high-speed Wi-Fi, fitness room, on-site parking, laundry room, and an oversized lobby.

“The Extended Stay Colonial Heights marks the first franchise new-build in our system and the sixth property in the greater Richmond-Colonial Heights market,” said Bruce Haase, ESA’s president/CEO. “Kara Hospitality has been a great partner, and their Colonial Heights location fits nicely into our strategy of growing our portfolio of properties through franchising opportunities.”

“This hotel is a fabulous addition to our portfolio and the surrounding community,” said Mitesh Amin, managing partner of Kara Hospitality. “The demand for extended stay hotels continues to grow and we felt Extended Stay America was an industry leader in this segment and the best partner for us to work with.”

The Extended Stay America Colonial Heights is located adjacent to SouthPark Mall, close to the Fort Lee military base, Virginia State University, Southside Regional Medical Center, Hopewell Docks and Train Center.

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