UK: International Hospitality Media, the publisher of Serviced Apartment News, has appointed Lavinia Rusu as marketing lead.
Lavinia has recently graduated from King's College London with
an MSc in International Marketing and also holds a first class BA
in Global Business Management.
She worked for IHM as an intern last year, when she was heavily involved in producing the first Serviced Apartment News Digital Marketing Benchmarking Report. This involved data collection and analysis, research in to the leading industry operators and their social media activity; conducting an audit of operators' websites using Hubspot/Marketing Grader; and presenting an overview of the market and the key marketing deliverables for operators.
IHM CEO Piers Brown: "We are delighted to welcome Lavinia to IHM. We have already seen her numerous qualities at first hand when she worked with us on the Digital Marketing Report. This is an exciting time for IHM, and I'm sure Lavinia's enthusiasm and marketing expertise will contribute significantly to the company's growth."