Scaling Up

George Sell By George Sell
Uploaded 27 September 2015

The scale, variety and ambition of many of the new major developments in the Middle East is breathtaking.

It shows how the region has shaken off the effects of the global recession much more quickly than many anticipated.

Excitingly for our industry, all the major schemes with a residential and hospitality component - such as Sharjah Waterfront City and Mirdif Hills - all contain a serviced apartment or branded residence element, and when these schemes are being relaunched, the numbers of serviced apartments are being revised upwards.

Next month's Serviced Apartment Summit MEA will feature panel sessions on all the various models and types of serviced accommodation in the region. For more information on Serviced Apartment Summit MEA call +44 (0)208 340 7989 or email

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